The New Year is the perfect time to start something new and there is no better skill to invest in than swimming. Whether your child is taking their very first steps in the water, building their confidence or working towards their next swimming milestone, January is the ideal time to start a consistent weekly programme. At Swim Generation, we believe swimming should be more than an activity. It is an essential life skill that builds confidence, independence, physical fitness and, most importantly, water safety.
January enrolment is now open, and places are limited. Secure your preferred day, time and location before our programmes fill.
“January gives families the opportunity to start the year with a positive routine and a skill that will benefit their child for the rest of their life. Consistency is key to swimming, and starting early in the year gives children the time and support they need to make real progress.” Tara Rahilly, Head of Operations
Start the year with a new routine
January is a natural time for families to establish new routines and make positive changes. Adding a weekly swimming lesson to your child’s timetable from the beginning of the year creates consistency and gives them something to work towards. Rather than waiting until summer, starting in January gives your child a full year to develop their swimming skills, confidence and water awareness.
Get ready for your summer holiday
For many families, the summer holidays mean travelling abroad, visiting family, spending time at the beach or enjoying days around the pool. These are exciting experiences, but they also mean children may have much greater access to water than they do at home. January is the time to start getting your child ready. Giving your child several months to develop their swimming ability and water confidence before the summer holidays means they can enter the holiday period better prepared and more confident around water. Don't wait until you have a holiday booked to think about swimming. The time to build these skills is now. Whether your summer plans involve a hotel pool, the sea, a holiday resort or days by the water, swimming lessons can give your child the confidence and practical skills they need to enjoy those experiences more safely.
Give your child the confidence to swim
Learning to swim is about much more than learning different strokes. As children progress through their lessons, they develop confidence, independence and trust in their own abilities. They learn to challenge themselves, overcome difficulties and celebrate their achievements. For children who may not enjoy traditional team sports, swimming provides an opportunity to develop physically and competitively while working towards their own individual goals.
Keep progressing, don't wait for summer
Swimming is a skill that needs to be developed and maintained. Waiting until the warmer months to start swimming can mean missing valuable months of learning and development. By starting in January, children can build their skills gradually and consistently, giving them the best opportunity to make meaningful progress throughout the year. For children already attending swimming lessons, January is also the perfect time to keep their momentum going and continue working towards their next level.
Invest in a life skill
Every child should have the opportunity to learn how to swim. Water safety is about much more than being able to swim lengths. It is about giving children the knowledge, awareness, confidence and practical skills they need to stay safe around water. These are skills that can stay with them for life.
Support their health and wellbeing
Swimming is a fantastic form of exercise and a great way for children to take a break from school, screens and everyday pressures. Regular swimming helps children stay active while providing a positive environment where they can focus, learn and build confidence.
A new year, a new routine, a skill for life
If swimming is something you've been meaning to start, January is the perfect time to do it. Our January programmes are now enrolling, with limited spaces available across our locations.
Secure your child’s place today and give them the opportunity to start 2027 with confidence. Be ready for the summer adventures ahead.
Babies
Our Parent and Baby lessons take place in Richmond on a Tuesday and Friday morning. Our lessons provide valuable developmental, physical, and emotional benefits from an early age. The aim and goal of our Parent and Baby lessons is for the swimmer to be happy and comfortable in the water before transitioning into lessons without their parent in the water. The babies focus on the primary water safety skills such as rotation, floating, holding the wall and swimming to safety.
Children
Swimming lessons for children take place across 7-days a week at a number of our venues, 44-weeks of the year. Our swimmers take part in weekly lessons focussing on all four strokes. We start our independent lessons from 2yrs old. We focus on a swimmers confidence to start with in order for them to progress and start developing water skills.
Teenagers
Once a swimmer has progressed through our core stages, we would encourage them to join our Squad. The Squad takes place in Chiswick on a Monday and Thursday evening, for one hour. This a class that swimmers can refine their technique, build endurance, improve stamina and introduce competitive practices alongside their peers.
Adults
Adult lessons are available in Waterloo, Highbury and Streatham. We offer weekday afternoon and evening sessions. All adult lessons are private 1:1 and tailored to the swimmers individual needs and personal goals.
Find Your Nearest Pool
Warm, luxurious pools. Swim Generation pools are kept between 29-30 degrees. Its important that the pools are kept warm to ensure that swimmers are comfortable and happy in the water. Leisure centres are typically kept at 26 degrees.
With locations across London, Surrey and Somerset we have various venues that are available and accessible to families.
Small class sizes. We offer private and small class sizes which allow our coaches to dedicate their full attention to their swimmer and provide tailored instruction. With that dedicated support and care, our swimmers feel safe, comfortable and happy meaning they become confident quickly.
In-water training. Our coaches are in the water with their swimmers to provide that dedicated support. Being in the water with the swimmers means that swimmers can learn through demonstration and hands-on instruction. This approach sees quick results and happy, confident swimmers.
Highly experienced/qualified coaches. Our coaches are incredibly experienced and passionate. Swim Generation only take on coaches that share the same values and passion for learning. Swim Generation have an internal training programme that continues to develop and mentor coaches.
Structured lesson plans and feedback. Swim Generation run a 28-minute lesson with 2-minutes saved at the end to provide detailed feedback to parents. Allowing time for parents to ask questions or to explain the goals is incredibly important.
Supportive environment. Swim Generation allow parents to sit on poolside which means that the parents are fully engaged in the lesson and have a better understanding of our programme. Our swimmers also feel at ease knowing their parent is on poolside and in view of the lesson.
To prepare for your child's swimming lesson, ensure you have packed a towel, goggles and a swimsuit. We prefer all children to wear a swimming hat but if your child is uncomfortable, its not mandatory. We can also provide Swim Generation swim hats. Arrive no more than 5-minutes before your lesson which will allow enough time to change. We encourage our swimmers to come swim ready, meaning their swimsuit is on already. If you have any questions or queries there is dedicated time at the end of each lesson for you to speak to the coach. If you have any questions or concerns ahead of arriving to your first lesson, please contact the head office team on 02089409431 or hello@swimgeneration.co.uk
Give your child the confidence, skills and water safety. Book your January lessons today via our online form or by calling 020 8940 9431 before classes fill up.
Book January Lessons01
Yes, our bookings for January are open and filling up quickly.
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We provide lessons to all age groups; babies, children, teens and adults.
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Our lessons are 30-minuntes in total. Many swimmers swim once per week. We do have some families swimming twice per week. You are booking in to swim on the same day and time, each week.
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Yes, our coaches are highly trained in dealing with all levels and abilities. As our classes are private or small group they are perfect for nervous swimmer that need additional support and care.
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Children are grouped based on ability. The bookings team will work with you to ensure your child is in the correct level. Your child will then be assessed during their first lesson to confirm that they are in the correct class.
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Yes, you can start lessons at any point in the term however availability can be limited. We always advise booking in advance and starting at the beginning of the term.
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Yes, we offer trial lessons. The cost of a trial lesson is £40. A trial lesson is a regular 30-minute lesson. If you chose to continue with Swim Generation, after your trial, the £40 sum will be deducted from your first bill.
